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September 22, 2008 | 10 comments | Blogging Tips

Duplicate content penalty

Duplicate content is always a subject that interests us, because we (webmasters) are afraid of it. We are afraid to get our content duplicated, we are afraid to get caught by google for duplicate content either by articles that we get from an article site of for having duplicate content on our own websites.

Copyscape

I have mentioned before an excellent tool to seek for duplicate content that is called Copyscape. I used it every time i write an article, or every time a change the article structure. It only gives me 10 results but that is more than enough.

And im here again recommending it.

The myth about duplicate content

OneĀ  of the worst nightmares that a webmaster can have is being penalized by having duplicate content. At least most of us think that way.

You probably looked for ways to avoid the duplicate content on you website. You probably read somewhere that a good way to avoid this in your blog is to have excerpts in your front page instead of full posts. Or you are worried about having multiple addresses going to the same place like: mydomain.com/myproduct and mydomain.com/myproduct&white.

Recently google made an interesting article regarding duplicate content, and they say there is no duplicate content penalty at least in the way we usually mention it.

Duplicating content from other websites: sure, you will get a penalty;

Getting your articles scrapped from other website: google says they can identify the original content fairly easy, so no worries here…. hum…

Having duplicate content on your own site: there is no problem unless google detects it is intended to deceive search engines.

Final Consideration

While having duplicate content in your site won’t get you a penalty, it will affect your site’s performance. Google bot will spend more bandwidth while crawling your website and we know how much bandwidth google bot can eat!!!!

The next time you see someone saying that you will get penalized for having duplicate content on you own site then send them to this page, where i have taken information to write this article.

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10 Comments »

Comment by soares
2008-09-23 01:27:12

Boas Hugo Santos

i really think the same…and double posts presents to readers lak of honesty from us.

Best Regards

Soares

soaress last blog post..Como descobrir password do Windows

 
Comment by Lucas
2008-09-23 12:44:04

Well, that’s good to know. Myth busted, I guess. ;)

Lucass last blog post..Be a Better Link Builder - Use Forum Signatures

 
Comment by Young entrepreneur
2008-09-23 14:22:36

Another aspect of the duplicate content topic: People tend to overreact the duplicate content issue, just think about the news sites. There are tons of them out there and they use the same content that they get from AP and other news agencies. Still, these news sites don’t get any penalty. :)

 
Comment by Dilson Decano
2008-09-24 00:44:59

some seo practitioner doesnt believe in duplicate content penalty. but i believe in duplicate content penalty

Dilson Decanos last blog post..Sunday Link Love 5

Comment by Hugo Santos
2008-09-24 12:13:49

duplicate content of your site in your site won’t give you a penalty, but duplicate content from other websites will most likely give you a penalty

 
 
Comment by ZK@WebTrafficROI
2008-09-24 01:29:11

Originality has has always been a factor for getting a high ranking on Google

ZK@WebTrafficROIs last blog post..7 Effective PPC Ad Copy Tips to Boost Conversions

 
Comment by kouji
2008-09-24 07:55:04

i do hope that google is indeed smart enough to figure out when duplicate penalty is inadvertent or merely a result of the site’s structure, and not an attempt to game the system.

koujis last blog post..thanks for the comment, mahkie. :)glad you could d…

Comment by Hugo Santos
2008-09-24 12:14:19

for the way the write about this i would say they brag about it lol

 
 
Comment by Sire
2008-09-29 22:41:48

I don’t really worry about duplicate content as except for some jokes, all my content is my own. Even with the jokes, I try to personalize them to make them a little different.

Sires last blog post..How To Deal With Rude And Obnoxious Commentators

 
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